By Serina Huang Day two of HARDCOPY’s Intro2Industry began with a presentation about everything a writer needs to know about social media, delivered by digital marketing and social media consultant—and author—Patrick Lenton. Patrick advised a genuine and minimalist approach of building engagement through a quality website and Facebook author page, rather than devoting oneself slavishly … Continue reading
Blogger in Residence, Chris Kerr, looks at how established YA writers creatively utilise social media. Read on to be inspired! One common thing aspiring writers are told is to make sure they have a good social media presence. Not everyone is convinced that social media has a positive impact on writers: American novelist Jonathan Franzen … Continue reading
Blogger in Residence, Aidan Bennett, provides advice on using social media to promote a piece of writing for a client. Continue reading
Blogger in Residence, Christine McPaul explores the many social media platforms for writers to consider. Being effective at social media, whether for business or personal use, means capturing people who have short attention spans. They’re only a click away from a picture of a funny cat, so you have to make your thing more compelling than … Continue reading
CAPITAL LETTERS 